The Opening Ceremony Online Store is now up and running, as I discovered a couple of days ago. It carries an impressively extensive selection of brands (including the house label Opening Ceremony, Comme des Garcons, Edifice, Lad Musician, Porter, and United Bamboo), many of which I have not seen being sold online before. The online store also boasts a light, breezy interface that makes window-shopping such a joy.Upon clicking into the men's section of the e-boutique, I was pleasantly surprised to see a familiar face from The Fashion Spot's What are you wearing today? forum. Jimmy Jimeno, or Interceptor as he is known on the thread, is apparently the face of the Opening Ceremony online store, and rightfully so: the guy has got impeccable style; he has both the built and the attitude to carry off looks with such coolness. Oh and he is Filipino, too.

A jewel of a brand that the new online store had caused me to discover would be Soe, a "Tokyo-based design house known for its post-modern fashion". They offer fresh takes on the long-sleeved button-down shirt using texture, contrast, and just the right amount of restraint to keep the clothes from becoming cheap and gimmicky.Soe shirt in gauzy cotton with contrast trim in black laceSoe shirt with semi-sheer dotsSoe shirt 023 "features an array of metal studs that lose their hard edge when scattered almost chaotically". Poetic.

Other picks:typewriter color jacket by Edificethe collar snaps off into a hoodsafari-print jacket by Haversackfloral shorts by Pegleg NYC for Opening Ceremony in a pattern that closely resembles my "grandmother shirt"

Though I do appreciate a well thought out editorial spread, there is a special place in my heart for excellently-styled look books and catalogs. There's something about having to work within the limits of being commercial that squeezes out the talent from the stylists and forces them to come up with looks that are wearably awesome. All the modelled looks are beautifully styled, really, but here are a few that stood out for me:
Opening Ceremony: happy and quintesentially New YorkCan someone ID these boots? EDIT: The boots are Opening Ceremony SS09, and retail for USD 400. Thank you to Anonymous and Editor for the info.

Band of OutsidersCheck out the mustard socks!In the spirit of this post, I decided to wear my new Opening Ceremony x Uniqlo button-down shirt:(And new haircut, too!) Opening Ceremony x Uniqlo pink plaid buttondown, Casio calculator watch, Greyhound jeans with elastic cuffs, Greyhound boat shoesJust unearthed these boat shoes circa 2005-2006. White shoes are so back, don't you agree?